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Gus on making music videos

A little inside on all it all started: ”When we finished our first album, we realized pretty quickly afterwards that we were going to need some music videos. It seemed like a tall order at the time and we weren’t really sure what direction to go in visually speaking. At first, everything we tried seemed to turn out wrong and just when we were ready to throw in the towel, I decided to buy a couple books (The Bare Bones Camera Course For Film and Video, Film Lighting). Then we borrowed our friend Dragos’ Bolex camera and we set out to make our first video on 16mm film. When we got the results back from the film lab, we were so thrilled and luckily Estée knew how to edit from her days back when she was making all female snowboard movies. Everything we’ve made since has been shot either on super 8 or 16mm film. The biggest thing I learned from the books I read was the power of storyboarding. Hitchcock said if an architect can put down a building on paper a director can do the same with a movie.” -Gus